About Us

We opened our doors to the public in April, 2019. Our story began when Caroline noticed that Learning Express of Collegeville was closing its doors in January of 2019. This was a store that we loved taking our kids to when they were younger. Back then, it was owned by a wonderful woman named Donna Flick, whom our kids called “Aunt Donna”. With complementary skill sets, Caroline and I were confident we could be successful, and could create an environment that families would love, learn all there was to learn about the toy business, and put our own spin on it. We also looked forward to an opportunity to give back to the community with special events and fundraisers. We were excited about finding all the best toys that inspire and bring joy to kids and their families.

After making it through our first busy Holiday season, we were relieved to soak in the change of pace that January and February bring; typically a slower time for the toy business. Little did we know the challenges that lay ahead in 2020.

Once the reality of the Covid-19 pandemic began to accelerate in March, we were forced to switch gears as customers could no longer enter the store. We turned to Square to accept payments and offer curbside pickup and local delivery. The support from you, our customers, was amazing. 

This website you’re visiting now was quickly built in late March/early April of 2020. You - our customers - purchased a record-breaking number of puzzles and sticker books - and a variety of products that kept quarantined families busy as they weathered the solitude of March and April. It was a challenging period and some uncertainty remains - for us all - but we’ve kept pushing ahead and are excited to be opening our second store in October 2020 in Blue Bell, PA.

Our success is due to you, our loyal customers and the incredible community, and we couldn’t be more grateful for your support. Please never hesitate to talk to us through Facebook, or Instagram, or wherever you find us. You can always reach us at rich@pa.toys or caroline@pa.toys, too, or give us a call the old fashioned way. We love to hear from you!